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Website templates

Share your enthusiasm for sales fundraising on your website, using a template and infographic to engage your small business supporters.

Link to your charity profile page, so your supporters can get started at a click of a button. You can find your URL on your dashboard, via the ‘view your profile’ link.

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Template 1:

Turn the work you do into good.

Your business can have a powerful and positive impact, whatever its size. Please support (INSERT CHARITY NAME) through your sales in a simple, sustainable and legal way, via our Work for Good page (INSERT CHARITY PROFILE PAGE URL).

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Template 2:

Work with purpose.

Your business can turn the work you do into good and we’ve found an even easier way for you to demonstrate your purpose, by fundraising through your sales.

By pledging your donation via our Work for Good page (INSERT CHARITY PROFILE PAGE URL), you can join a growing community of like-minded businesses, by donating in a legal, simple and sustainable way that works for you.

To support us through your sales, you must have a Commercial Participation Agreement, which is created through the Work for Good donations form. Once this agreement is in place, you'll be able to publicise your giving and share your support for (INSERT CHARITY NAME) in plain text; alongside the Work for Good logo.

We’d love your business to have a powerful and positive impact. Simply sign up and create your agreement here (INSERT CHARITY PROFILE PAGE URL) to start fundraising.

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Template 3:

Sales fundraising has never been easier!

If you run or work for a small business we understand that you’re pulled in many different directions, so it means a lot to us that you’d like to create a positive impact that expands far beyond the work you do.

It’s never been easier for you to sustainably support us through your sales. By pledging your donation via our Work for Good page (INSERT CHARITY PROFILE PAGE URL), you can join a growing community of like-minded businesses, by donating in a legal, simple and sustainable way that works for you.

You can choose the amount and frequency, plus with no minimum (or maximum!) donation amount, you can give as you grow.

To support us through your sales, you must have a Commercial Participation Agreement, which is created through the Work for Good donations form. Once this agreement is in place, you'll be able to publicise your giving and share your support for (INSERT CHARITY NAME) in plain text; alongside the Work for Good logo.

We’d love to join you on your journey as you use your sales for good. Kick start your sales fundraising by signing up and creating your first agreement here (INSERT CHARITY PROFILE PAGE URL).

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Right click and choose 'Save image as' or similar to download this infographic

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Website top tips:

  • Small and medium-sized enterprises (SMEs) don’t tend to think of themselves as corporates, so they may not look on your corporate-specific webpages. Therefore, it’s worth adding SME friendly terminology or even better, creating a page dedicated to business supporters as Cool Earth have done.
  • Shout about the benefits of sales fundraising, just as Bristol and Weston Hospitals Charity do. Let prospective business supporters know why they should consider this type of fundraising and what's in it for them too - there's huge potential value in a mutually beneficial sales fundraising relationship!
  • People connect with people, so share stories about your business supporters; just as Sussex Wildlife Trust have. Celebrate their fundraising successes and demonstrate how their contributions have made an impact, to encourage others to do the same - see how Communicare in Southampton do exactly that.
  • Do you have a ‘get involved’ page or list of fundraising options on your website? If so, make sure ‘sales fundraising’ is included here too, just like Crohn's & Colitis UK. Remember to link to your charity profile page, so your supporters can create their agreement with you and get started with their sales fundraising in just a few minutes.
  • Business owners are often time-poor (just like fundraisers), so it’s important to maximise their positive intentions via your website. Make it clear how they can get involved and show how easy it is to get started with their sales fundraising journey. Check out this simple 3 step example from Young Lives vs Cancer.